Design Squid Team | Design Squid | Web Design The Woodlands, Texas

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Design Squid Team

What is a Target Audience?

What is a Target Audience?

Marketing is useless if you aren’t reaching the right crowd. Sure, your message might be heard by somebody, but if it’s not targeted at a specific group of people, the opportunity for impact will be missed. But what is a target audience? A target audience is a group...

When Should You Start Marketing Your Startup?

When Should You Start Marketing Your Startup?

Marketing your startup can be challenging when you don’t figure out the best time to start marketing. After successfully launching a product or service, you may wonder when is the right time to begin marketing your new business. While marketing can increase your sales...

The Role of Marketing: Why is it Important?

The Role of Marketing: Why is it Important?

The role of marketing in a business is essential, especially when launching a new product. Marketing encourages business growth by promoting brand awareness. This increases the number of sales your business makes. But why is investing in marketing important? The...

What is Content Marketing?

What is Content Marketing?

Content marketing may be a foreign concept to you. This guide  answers the question, "What is content marketing?"  This guide will be able to create successful content marketing strategies that will reach your target audience and win conversations. What is content...

Local Keywords VS Search Queries

Local Keywords VS Search Queries

It’s easy to confuse local keywords vs search queries because many people use the two terms interchangeably. Unfortunately, even some professional digital marketers confuse a keyword with a query. While the two terms may mean the same thing to some people, they mean...

Why Are Long-tail Keywords Important?

Why Are Long-tail Keywords Important?

As a beginner in search engine optimization (SEO), you might wonder, “Why are long-tail keywords important?” Using long-tail keywords is an excellent SEO tactic for every business operating online. As the name suggests, these keywords are long, meaning they are more...

Why is Social Media Important?

Why is Social Media Important?

You’ve heard how social media has revolutionized digital marketing. But why is social media important? Many social media platforms allow companies to connect with target audiences. This allows those companies to gain more leads, and better cater to their clients. As a...